Friday, April 27, 2012

Helpful Hints to Increase your Bottom Line

With warmer weather quickly approaching, chocolatiers are faced with the age old question of how to safely ship their delectable creations in the heat of the summer. For many of you this is an everyday concern.  As our businesses expand across the country thanks to the internet, shipments head to warm climates year round.

Just as artist protect their masterpieces for delivery, chocolatiers protect their works of art from breakage and damage each day.  Temperature concerns require added attention and can be easily dealt with by packing chocolates in insulated boxes and cold packs.  Leak proof, reusable refrigerant packs are relatively inexpensive and well worth the assurance that your products arrive to your customers in the same condition they leave your hands.  Cold packs are usually good for one to 2 days, so to further protect your products, limit your shipping options during warm months and when shipping to warm climates year round.

Finally, make sure to properly prepare your shipping box for ultimate weather protection.  Tape all seams to slow heat exchange, stack your cold pack around your chocolate box and wrap with mylar wrap as you would a present, thoroughly tucking and taping the ends and  include your regular packing material underneath and on top of this cold wrapped package.

Remember, nothing markets your product more effectively than word of mouth advertising and that all important first impression in priceless!  Give your chocolates the attention they deserve and show your customers your products are worthy of exceptional packaging.