Packaging Matters ~ Especially for the Holidays!

The old saying “a book can’t be judged by its cover” does not apply to the presentation of holiday gifts.  The way a gift is packaged speaks volumes as to whether or not the giver cared enough to take the time to make the gift special.

Let’s face it, in today’s hectic society, not everyone has the time to add their own personal touch to wrapping gifts.  Just look at the lines at the gift wrap stations in your local malls and stores!  Today’s shoppers want credit for giving the prettiest, most thoughtful gift without having to put forth the effort.  In this age of instant gratification, shoppers are drawn to gifts that can be packaged beautifully when they purchase so that they can truly be “finished” shopping.

Providing unique, artistically designed boxes for your confections is a great way to boost  holiday sales.  Chocolate and other confections have become a staple gift for the holidays that many have come to expect.  Because of this, shoppers looking to gift candy are searching for something different ~ something that will make their gift seem anything but ordinary.

Your chance to grab a shopper’s attention, and ultimately their holiday shopping dollars in now!  Turn your tasty treats into unique gifts by adding a Wine Hanger, a beautiful designed and printed box or a Cello Caddy.  A little attention to detail on your part will translate into big profits!  Show your customers that your confections are worthy of exceptional packaging and offer them a package that will show their family and friends they care.

Happy Selling!