Wednesday, March 28, 2012

Increase Profits with DPS from Tap!

DPS Folio

















With the increase in online communication thanks to social networking sites like Facebook and Twitter, clients are seeking digital images of their sessions to use on their internet pages.  What a great opportunity this demand presents to upsell your clients.  Move them into a higher priced package by offering them
unique packaging for those electronic images.
                                                                                                          

 A paper CD sleeve is the most economical option, but doesn’t hold value.  A CD case is better.  Numerous companies offer attractive CD folios, but why not WOW your customers with the latest innovation in digital delivery?  Tap Packaging Solutions DPS dual purpose packaging line includes folios and easel frames equipped with a patent pending, retractable CD tray hidden in the back seam, allowing for your images to be the focal point of the packaging.
DPS Easel

In today’s economy, it is more important than ever to emphasize the perceived value of your product offerings.  Your photographs are your best advertising, but don’t forget the packaging makes the first impression when your images are delivered.  Make your first impressions lasting ones!

Monday, March 19, 2012

Meet Our Staff

Get to know Enett, Sales Service Specialist

Enett has been a member of the Tap Packaging Solutions sales service team for 11 years.  Her main focus is servicing our large accounts.  Enett works with customers to address their custom packaging needs as well as coordinating with our manufacturing team to ensure that custom jobs are completed and delivered in a timely manner.  Enett also acts as a lead change agent within our organization.  The Change Agent team works to identify ways that we can improve our overall performance.

While not in the office, Enett enjoys interacting with nature, hiking and camping.

Contact Enett at 800-827-5679

Thursday, March 8, 2012

The All Important Finishing Touches

Years ago, when given the opportunity to choose between an assortment of prize packages, people chose the largest package.  As the phrase “big things come in small packages” gained attention people began to think twice.  Enter the importance society now places on accessorizing almost everything from wardrobes to homes to even cell phones and your opportunities to increase profits are abundant.  Society now gives more consideration to the outward appearance of a package and its accessories as a indication of the value of the packages contents than it does to the actual contents.

This trend presents a golden opportunity for anyone looking to increase profits on finished goods.  A minimal investment and attention to detail can add big dollars to your bottom line.  Adding a fashion bag or box, as opposed to a plastic bag or plain box, with coordinating tissue and ribbon makes a statement about your product.  Presenting your customer with a beautiful, boutique like package further reinforces their confidence in their decision to purchase and acts as a marketing tool for your business by trade marking your brand.  Avoid letting potential profits slip away by adding the all important finishing touches.

Show your customers that your products are worthy of exceptional packaging!

Susan Auzenbergs
Marketing Specialist